Nevermind is the second studio album by the American rock band Nirvana, released in 1991, at the time of the release it was extremely original. It cooperates many codes and conventions that are seen throughout the industry.
CODES:
The simplicity of this cover is ironic because the message is sells in far from, the baby in the open water reaching for a US dollar has more meaning than appears to the eye. The fact that the director has used a completely naked baby could support the idea that the baby is new born and currently untouched from American consumerism therefore pure and innocent. However this is then argued against with the baby reaching towards a US dollar. This image has therefore managed to turn the baby into commodity, and focus his mind on money which ties in well with the representation of wealth, American consumerism and social status. Having the money attached to a fishing hook gives off the impression that the baby, like a fish is chasing the bait. However in this circumstance the bait is clearly the money. The open ocean is a clear representation of freedom, this baby is in an area of never ending water which could undoubtably be a representation of the extent to which you can reach in being famous, there are no boundaries.
The title, 'Nevermind' also seems to be underwater, the uneven letters although simple and elegant, tall and in somewhat 'standing their ground' could be a representation of their personal beliefs and how they feel being a part of such an extravagant industry. They sometimes feel frail and weak, but still stand strong. The black font has added yet more simplicity, which also represent death and horror in certain genres. Black is a cold colour that you may use against someone to show your emotions. Nirvana clearly have political ideology on American consumerism.
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